Thursday, July 29, 2021

TV Ratings: Olympics Audience Dips, Big Brother and Love Island Rise

In the latest TV ratings, NBC’s primetime coverage of Wednesday’s Tokyo Olympics averaged 11.7 million total viewers (and a 2.7 demo rating), down about 15 percent from the preliminary numbers for the night prior. Opposite the “games of summer,” as they are called…. CBS | Big Brother (3.6 mil/0.9) and Love Island (1.8 mil/0.5) both […]

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