Wednesday, November 10, 2021

CBS Touts Its 'Billions of Minutes' Viewed (If Measured a la Streaming)

Inspired by what they call the “alternative numbers” used to tout the performance of streaming shows, CBS — with tongue planted a bit firmly in cheek — has detailed the billions upon billions of minutes viewed of its broadcast shows. For the uninitiated, some background: Nielsen, for one, issues a weekly “U.S. streaming ranking” that […]

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